{"id":22693,"date":"2026-02-17T10:47:53","date_gmt":"2026-02-17T09:47:53","guid":{"rendered":"https:\/\/www.flow.de\/?p=22693"},"modified":"2026-02-17T11:40:51","modified_gmt":"2026-02-17T10:40:51","slug":"flow-on-the-rise-and-were-fine-with-it","status":"publish","type":"post","link":"https:\/\/www.flow.de\/en\/flow-on-the-rise-and-were-fine-with-it\/","title":{"rendered":"\u201cflow\u201d on the rise \u2026 and we\u2019re \u201cfine\u201d with it"},"content":{"rendered":"

\u201cflow\u201d in German companies is no longer just about good \u201cperformance\u201d. It has become a real \u201cgame changer.\u201d And we gladly accept this \u201cchallenge.\u201d In short: we\u2019re \u201cfine\u201d with it.<\/p>\n

<\/p>\n

Okay, that opening may be off-putting. A bit too many Anglicisms for our German ears and a rather advanced level of what we in Germany call \u201cDenglish\u201d. [@ flow editorial team: who let that pass? \ud83d\ude09]<\/p>\n

While the term \u201cflow\u201d still had a modest 6 mentions per 100 million words in 2015, by 2025 it had climbed to an impressive 50 mentions \u2014 an eightfold increase. By comparison, the cozy expression \u201cto be fine with (something)\u201d managed \u201conly\u201d a rise from 1 to 10 mentions in the same period.<\/p>\n

Yet while \u201cbeing fine with it\u201d remains more of a lifestyle notion, the boom in \u201cflow\u201d shows how strongly companies and employees crave real solutions for motivation, productivity, and successful change processes. Experiencing demanding work not as strain but as positively charged activity: that is neither a land of milk and honey nor a full-service promise.<\/p>\n

Making change tangible as an opportunity \u2014 with flow<\/strong><\/h2>\n

The reason for this hype is obvious: in a world that is changing rapidly, people long for orientation, meaning, and the feeling of truly making a difference. This is exactly where flow consulting positions itself. As experts in change management and leadership, we know that shaping change successfully requires not only clear goals but also the right \u201cflow\u201d within the team, within the process, and within one\u2019s own actions. This calls for tailored leadership programs<\/a><\/strong>, ranging from individual coaching<\/a><\/strong> to targeted team development<\/a><\/strong>. Their purpose is precise: to help leaders and teams see change not as a burden but as an opportunity.<\/p>\n

With a mix of modern methodology, practical tools, and a touch of humor, we make complex topics tangible and above all, experiential. One thing is certain: those who are in flow move not only themselves but others as well. And that is more valuable than ever in times of transformation. Anyone who wants to discover their own \u201cflow\u201d or strengthen it within a team will find not only advice with us but also hands-on support and perhaps even a bit of enjoyment in the change process. After all, who says demanding change management has to be a burden?<\/p>\n

Oh, one more thing: the term \u201cdeal\u201d has seen a sharp rise in usage over the past two or three years and is about to overtake \u201cflow.\u201d I have a suspicion about who\u2019s responsible for that. And I\u2019m not fine with it at all.<\/p>\n

Best regards (sorry for that!)<\/p>\n

Frank Wippermann<\/a><\/strong><\/p>\n

Sources: https:\/\/datawrapper.dwcdn.net\/qlCNW\/1\/<\/a>; https:\/\/datawrapper.dwcdn.net\/Ipt0M\/3\/<\/a> (Stand 2026)
\n<\/em>Feature image: pixabay (free use, geralt, 2026-02-16)<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

\u201cflow\u201d in German companies is no longer just about good \u201cperformance\u201d. It has become a real \u201cgame changer.\u201d And we gladly accept this \u201cchallenge.\u201d In short: we\u2019re \u201cfine\u201d with it.<\/p>\n","protected":false},"author":9,"featured_media":22605,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[3216,3219,3238],"class_list":["post-22693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-personnel","tag-change-management-en","tag-future-skills-for-leadership-dynamic-en","tag-team-building"],"yoast_head":"\n\u201cflow\u201d on the rise \u2026 and we\u2019re \u201cfine\u201d with it - flow consulting gmbh<\/title>\n<meta name=\"description\" content=\"About \u201cflow,\u201d many other business buzzwords, and how leadership, change, and flow interact to create orientation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.flow.de\/en\/flow-on-the-rise-and-were-fine-with-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u201cflow\u201d on the rise \u2026 and we\u2019re \u201cfine\u201d with it\" \/>\n<meta property=\"og:description\" content=\"About \u201cflow,\u201d many other business buzzwords, and how leadership, change, and flow interact to create orientation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.flow.de\/en\/flow-on-the-rise-and-were-fine-with-it\/\" \/>\n<meta property=\"og:site_name\" content=\"flow consulting gmbh\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-17T09:47:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-17T10:40:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.flow.de\/wp-content\/uploads\/2026\/02\/grafik-flow-change-leadership.png\" \/>\n\t<meta property=\"og:image:width\" content=\"767\" \/>\n\t<meta property=\"og:image:height\" content=\"431\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Frank Wippermann\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Frank Wippermann\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/flow-on-the-rise-and-were-fine-with-it\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/flow-on-the-rise-and-were-fine-with-it\\\/\"},\"author\":{\"name\":\"Frank Wippermann\",\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/#\\\/schema\\\/person\\\/acd3623985a3b8fe119dc5790200cc43\"},\"headline\":\"\u201cflow\u201d on the rise \u2026 and we\u2019re \u201cfine\u201d with it\",\"datePublished\":\"2026-02-17T09:47:53+00:00\",\"dateModified\":\"2026-02-17T10:40:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/flow-on-the-rise-and-were-fine-with-it\\\/\"},\"wordCount\":764,\"publisher\":{\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/flow-on-the-rise-and-were-fine-with-it\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.flow.de\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/grafik-flow-change-leadership.png\",\"keywords\":[\"Change Management\",\"Future Skills for Leadership dynamic\",\"Team Building\"],\"articleSection\":[\"Personnel & Potential\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.flow.de\\\/en\\\/flow-on-the-rise-and-were-fine-with-it\\\/\",\"url\":\"https:\\\/\\\/www.flow.de\\\/en\\\/flow-on-the-rise-and-were-fine-with-it\\\/\",\"name\":\"\u201cflow\u201d on the rise \u2026 and we\u2019re \u201cfine\u201d with it - 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